@KUSTEVE Brooks have alway had a wider last than Nikes and are good shoes if you need motion control. I have worn them since my first Villanovas in 1979. I ran a lot back then and actually wore out shoes–now, my running shoes get so old they die from dementia.
Yeah, not sure I can see another company attempt to enter this market. It’s expensive to enter this market, but the potential sales are huge.
I just think it cuts sketcher too thin. They make so many different shoes now and their market strategy looks effective.
Sketchers would have to raise a ton of capital and I don’t think they can play “criminal” like Adidas and Nike as easily because these two companies have been around a long time and are entrenched in their pseudo-legal business practices (actually, extremely illegal, but these companies would be harder to nail than to a drug cartel).
However… perhaps Sketchers has an inside track on the feds doing a more-thorough investigation of both Adidas and Nike. This Adidas bust seems fishy because Nike’s illegal activities are more widespread than Adidas. Why didn’t the feds just go after the entire ShoeCo illegal activities?
Or… since Nike’s dirt is so large, perhaps they will release info about them soon, too.
I think the concept with Sketchers is to operate cleanly and show the difference between clean and dirty. If they come in clean, both Nike and Adidas will look like the trash they are. Then… every player considering one of these two big shoecos will have to drag along the reputation that they are dirty, too.
Or… maybe the big shoecos will get nailed so hard that they will be largely banned from NCAA participation. Hard to see that since they contribute so much capital to D1 and the entire structure behind it.
Eventually… the shoeco dirt will have to be cleaned up. D1 will never operate anywhere near correctly as long as they are sloshing around all those cash dollars.
Li Ning is endorsed by Dwyane Wade and also by Evan Turner and Dorrel Wright. Anta Sports, the outfit I mentioned on my original post (2nd from the top) had Keving Garnett and Klay Thompson wearing its shoes.Peak Sports has Tony Parker and George Hill, who both have signature shoes; Carl Landry is also signed with Peak.
The Chinese shoe-cos are already here and it is a matter of time before they become big players. Like most Chinese products, the quality is inferior but you can always buy 3 or 4 for the price of a brand name item.
I buy a lot of electronics from China and a local product that would cost me $100, I can buy the same generic Chinese product for $15 including expedited shipping from China; a no brainer really.
I had to buy a sensor for the significant other’s Mercedes Benz and I called one of the on-line auto part retailers. He asked, do you want the brand name part or the generic version? I asked what is the difference? He said they are the same product made in the same factory in China, one is labeled with a brand name the other is not, the brand name is $150 the generics is $29…guess which one I got…
By now, most of the brand name shoes are probably made in China and it is just a matter of time before we are given the same choice, brand name or the same shoe with a generic/Chinese brand for a fourth of the cost.
It is impossible to compete with China in manufacturing even when American workers are twice as productive but Chinese workers hourly rates are one tenth of its American counterparts, work 12 hour days and do not have unions or labor issues.
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